What will you get by ordering a website design in KOLORO?

Web design – is the creation of an orderly structure of each page of the site, their competent artistic design, taking into account the theme and tasks of the resource. Statistics say that the success of a site depends on the first 2-3 seconds of a user’s acquaintance with it. During this time a person will not have time to consider all types of services or products, easy navigation or the presence of promotional offers, but will have time to pay attention to the visual appearance of your resource. As you can see, web design is a kind of fishing rod on which you can catch the buyer or let it slip away.

In addition, the graphic design clearly separates your company from your competitors. And its quality allows you to gauge your level of respect and attitude towards your customers.

During the development of any visual design specialists of our web design studio, first of all, analyze and test what impression will create a resource in the user, using for this technique UX design (“user experience”).

Our task at this stage is to think through the logic of interaction with dynamic elements, develop algorithms for transitions between sections and competently place the main information. Programmers and developers determine how comfortable will be the placement of interface blocks on the site and their functionality.

Also important for us is the stage of developing visual design of semantic nodes and elements of the resource, otherwise UI design (visual appearance of the product).

During the creation of website design, our experts offer the customer more than 5 variants of colors, fonts and styles of forms, lists and buttons, etc. We care about the comfortable use of the site by the user and listen to the wishes of the customer.

Web site design: basic functions

1. Engages the audience.
2. Relevant to the business objective and interests of the CA.
3. Represents the company on the Internet.
4. Increases the recognition and image of the web project.
5. Manages customer attention, keeps customers interested.
6. Facilitates business opportunities: ordering, purchasing, booking, finding the information you need, etc.

Buy website design: what does the cost depend on?

To estimate the financial cost of the project, the following questions will need to be answered:

• What type of website do you need? Designing a company website, online store or landing page will require different amounts of work, and therefore different fees.
• What is the style of the venue? Minimalism, Flat Design, typography, classic or corporate? These are destinations of varying complexity. Some are created quite easily, while others may require outsourcing.
• Whether responsive design or is it necessary to create a mobile version of the site? The price will vary from situation to situation.
• How important is exclusivity of design? Developing web design, a specialist can use a ready-made template or start a site from scratch. In the case of a template, a ready-made structure is taken and filled according to the customer’s goals. This option is faster and cheaper, but it also reduces the uniqueness of the resource. When ordering web design from scratch a unique layout is created. It costs more, but usually pays for itself faster.

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Create a website design: stages

The general stages of website design and development consist of:

1. Prototype development, which involves determining the type and structure of resource pages, drawing of semantic blocks and placement of basic elements.
2. Style Assertions and Choices. According to the thematic and business direction of the site is determined by the style of the site (art deco, minimalism, retro, organic and others).
3. Development of web site design, which begins with the choice of colors, fonts and similar elements, and ends with the rendering of page layouts on prototypes.
4. Creating a responsive version of the design for homepages. Adaptation helps in adjusting the website to the screen size of any gadget.

If you understand the details, then the development of web site design involves this order of actions:

1. Definition with a color palette. At this stage, designers create a corporate style of the resource, which includes: color solutions for the background, contrasting shades to highlight the main information, a separate allocation of buttons for order or call.
2. Creating a composition. Design development for a website includes the correct placement of blocks on the page. Design elements should be attractive, practical and functional. Different design techniques can improve the customer’s perception of the website.
3. Fontselection . Most of the sites are test content, so you need to put a lot of time into developing aesthetic typography. Style and pitch, lettering and spacing are all tools to influence the visitor’s emotions and a way to be remembered.
4. Integration of animated effects. Animation is also a way to create a connection with the customer, it attracts attention and makes the visitor interact with the website. Options: simulate hitting the screen, flash, sway, ripple, shift, parallax effects and more.
5. Choosing a background. Bright thematic images, icons, backgrounds, firstly, attract attention, and, secondly, endow the resource with “character”.

Ordering website design and related services

Website redesign

Redesigning a website means modernizing an existing design. Trends of the modern market are changing every day, to stay among competitors it is necessary to follow the latest IT innovations and improve your resource.

Specialists can modify both the entire design and its individual elements. In addition, over time, any website requires reorganization of elements, adding new sections and services. The redesign of the resource also involves technical corrections: optimization of the graphic part or resource-consuming modules.

Mobile application design

Some customers together with the development of web resource design order the service of mobile application design. It involves elaboration:

• goals and objectives of the application;
• layouts and graphics;
• custom work scenarios and comfortable user interfaces;
• page design options for iOS, Android, Windows Phone;
• application logic;
• Usability tests and test scenarios.

Landing page design

Quality web site design will allow you to do the impossible: sell more products on one page than on the whole site.

Landing page is ideal for delivering the designated thoughts and keeping the customer on the offer (buy, order, leave contacts, etc.). Statistics say that a landing page with a thoughtful and original design can increase conversion rates by more than 51%.

Deciding which design will be ideal for your business can only be done after consulting with experts. For example, for a site with mass consumption goods, it is better to choose an original design to stand out against the background of competitors.

Corporate website design

A corporate website is a portrait of a company on the web. If properly thought out its design, it will increase the image of the company in the eyes of the client and demonstrate its solidity. For corporate sites often choose a minimalist design, which causes a greater disposition among the status audience (business owners, department heads). It is also recommended to use infographics, charts, tables in the design of corporate resources. This increases the level of visual perception of information, and simplicity in design still and speeds up the loading of the page.

Even minimalistic design can be made recognizable, appropriate flash animation or slide show will attract attention and make your product stand out from the rest.

Creating a corporate website involves some pre-preparation, which includes creating a marketing strategy, identifying the CA and services to promote the resource. Competently chosen development strategy in conjunction with thoughtful corporate design is an effective tool to:

• to gain an audience;
• to enhance the image;
• will stand out among similar sites.

Customized website design

Design of this type is not only an original design, but also a careful elaboration of the navigation system and interface. In addition, original design often helps pages get to the top of the search results. Such a resource is interesting for both clients and optimizers.

What is the difference between a template website and a customized website?

1. An exclusive and unique design is drawn from scratch.
2. Created with high resolution graphic elements, so it always looks more winning.
3. Harmonious in the combination of all styles and color options.
4. Conceptualized and focused on the needs of a specific customer and their target audience.

Design of the website of the online store

What’s the most important thing about these types of resources? Of course, it’s working aesthetics and functionality. When you add to that user-friendly navigation and accessible information, you have the perfect resource for business tasks.

A good online shopping site, at the very least, keeps the user on the pages of its catalogs, and, at most, causes a desire to purchase something.

So that the design of the store does not “stress” the client developers need to take care of the connection of clarity and originality in one resource.

6 reasons to order redesign from KOLORO agency

1. Website created, but no more customers? More often than not, the problem is ill-conceived structure and design. The way out of the situation: re-linking pages and modification of the design of the site.
2. Are users leaving the site quickly? Perhaps they just don’t understand the navigation device. Solution: simplify the structure. There should be no barriers between users and your services.
3. Is the resource no longer aligned with the direction of the business? Exit: redesign the site to make it adequate for user requests and not to lose the built up audience.
4. The site doesn’t look right? Perhaps the design of the resource is simply outdated. Solution: redesign the logo and corporate colors, “refresh” the appearance of the Internet resource.
5. Is the site slow and slow to load? Note that even the most technically fresh resource will lose its functionality in a couple of years. The way out: keep an eye on current trends and incorporate them into your projects.

Requirements for a working website design

1. User Comfort. The site is comfortable for both the client and the administrator to work with. The structure of the site and algorithms of interaction with it should be simple for intuitive understanding. But simplicity does not mean uselessness, the design of the site should be functional.
2. Графика. This aspect can make a site memorable and bring boring numbers or text to life.
3. Marketing Promotion. As strange as it may seem, the graphic representation of a website largely determines its future online promotion. Properly thought out structure of the resource will help to achieve high conversion rates in the future.

Web design development from KOLORO agency: peculiarities of creation

1. We only develop exclusive design solutions for your business.
2. We create a design that focuses specifically on your potential customer.
3. Form a positive image of the company in the eyes of the customer. Functionality, intuitiveness and aesthetics are our top priorities while creating the perfect web design.
4. We know how to make a universal product, all our sites are displayed equally correctly on any gadget.
5. Always perform basic seo-optimization, which contributes to the indexing of the site in search engines.
6. We support our projects after their launch and guarantee free technical advice.

Want to boost your sales and take your business to kingdom come? Then create unique and memorable resources with us! A free consultation with the best KOLORO specialists – the first step to your dream.