THE 5 MOST COMMON 3D PRINTING PROBLEMS AND HOW TO DEAL WITH THEM
The possibilities of 3D printing are enormous, with the help of three-dimensional technologies you can translate almost any idea into a real full-color three-dimensional model. 3D printer manufacturers promise that the printing process is simple, automated and the user only needs to load an image and press a button. However, in practice, everything turns out […]
EXAMPLES OF SUCCESSFUL ECO-DESIGN OF DAIRY PRODUCT PACKAGING
The topic of sustainability, eco-friendly packaging and eco-design is becoming increasingly popular. New dairy eco-brands are constantly appearing on the consumer market, and the eco-friendliness of these brands is expressed not only in the properties of the product itself, but also in its packaging. The popularity and demand for eco-brands confirms the relevance of ecological […]
10 MISTAKES IN LOGO DESIGN OR HOW TO CREATE THE PERFECT LOGO
Creating the right logo is not as easy as it may seem! Logo design is a complex and multi-step process! It starts with sketching the general look of the logo, working on the geometry and shape of the logo. Next – the most important thing – the search for the key idea, which should reflect […]
PR FOR STARTUPS ON THE INTERNET
A startup or startup company is a company with a short operating history, usually recently established and in the development stage. Article outline: The term “startup” is applicable to all industries and refers to a new or newly launched project (repositioning, rebranding).For example, in the field of Internet projects, a popular term is“IT-startup”– a new […]
THE ART OF PACKAGING OR THE WORLD’S MOST CREATIVE PACKAGING
It is not the first time that the world’s leading designers confirm that packaging design is not just a mechanical monotonous work according to a template, but a real art! The art of packaging is based on creative thinking and a unique idea! Creative and non-standard packaging pleases the eye, makes you laugh, arouses interest […]
INDUSTRIAL DESIGN STUDIO – A PROMISING AREA OF DEVELOPMENT
Industrial design studio – a promising direction of development! In the article, read about the following: Today design is not just designing objects around us, it is creating new consumer needs, searching for identifying elements, discovering new styles and trends. In Europe, design is already based on anthropological research (lifestyle, human behavior, consumption process), as […]
HOW TO CREATE A “TEAM” OR ORGANIZE REMOTE WORK
Today, the majority of brand managers in the fulfillment of projects on brand creation, brand promotion, brand rebranding, etc. mainly rely on cooperation with remote employees (freelancers) – designers, copywriters and programmers. Managing the “remote work” of a team of freelancers is a lot of work! In order for the business to grow, and to […]
TECHNIQUES OF CONSUMER MANIPULATION THROUGH MARKETING COMMUNICATIONS
In recent years, in order to achieve commercial success the enterprise needs not only to ensure high quality of goods, determine an effective pricing policy and select the optimal sales channels, but also to develop a marketing communications strategy. Read in the article about the following: Marketing communications is the process of transferring information about […]
HOW TO CHOOSE AND WHERE TO FIND A FREELANCER. FREELANCE EXCHANGES
How to choose and where to find a freelancer? How to distinguish an amateur from a professional and find a competent specialist for the project? Read about it in our article! Let’s start with who a freelancer is: Freelancersare remote employees or workers who perform projects at home and communicate with the project manager (customer) […]
SALES PROMOTION METHODS: INGENIOUS AND SIMPLE!
Sales incentives are ingenious and simple when you’re a professional with marketing experience! In a market economy, all business entities, both domestic and foreign, pay considerable attention to marketing communications policy. The marketing communications system is known to include four main elements: advertising, public relations (PR), sales promotion and personal selling. Of all the elements […]
