Reasons to order a website catalog in KOLORO
A catalog site is a web page that lists the products and services that a company provides. Catalog website development involves building headings and sections to better categorize products.
YOU GET
30-day technical support
Training of the customer and its employees
Personal manager
A team that works only on your project
30-day technical support
Training of the customer and its employees
Personal manager
A team that works only on your project
30-day technical support
Training of the customer and its employees
What is the usefulness of creating a catalog site?
- structured headings for viewing products;
- the customer finds product information on their own ;
- Increasing sales through internet views;
- cost savings on printing price lists;
- 24/7 access to the company’s product list.
The price for developing a catalog website depends on:
- the urgency of the order;
- choosing a commercial CMS;
- the size of the potential product base .
Cost of creating a catalog site in KOLORO company
check with your manager
What is a catalog site?
Site catalog on the structural organization resembles an online store, with the difference that the catalog contains a smaller list of goods and services. Such a site is managed by a tied CMS, or site management system, with its help you can publish new materials, upload media files, edit existing content. For convenience, the site catalog should be divided into categories and have a convenient navigation system. The main difference from the online marketplace: the catalog provides only a list of products, their characteristics, photos, prices, but has no form of payment. To order a service on such a site, you need to fill out and submit an application form. Often catalog sites are transformed into online stores. A catalog site is a great tool to give the customer 24/7 access to products, descriptions and prices.
What kind of business would be suitable for a catalog website?
Website-catalog is designed for companies with a large list of products, because it is on such a site you can place all the necessary information for the customer. A variant of the catalog site is also suitable for small firms, with a limited or exclusive assortment.
If the business is just starting to function, we also recommend to pay attention to the site catalog, because to create a full-fledged online store is simply not rational – a beginner project will not be able to use all the advantages of such a solution.
Catalog sites are also launched to sell services that are preceded by a lengthy consultation or a long checkout process.
Create a site catalog of goods: advantages
- Ability to provide customers with detailed information about the company and its products. Having such a resource promotes the advertising promotion of the business and helps to attract new audiences.
- By creating a catalog site , you can introduce visitors to the history of the brand.
- Such a site allows you to divide products into categories and subcategories, and this simplifies the work of the content manager and the buyer, because it reduces his time to find the right item.
- The resource gives you the opportunity to describe new promotions and sprezpedeleniya offers, talk about the conditions of delivery, discounts and sales.
- Built-in gallery – an integral part of the catalog site, through it a potential customer can get acquainted with the range, see photos and videos of the product and form a better idea about it. A quality demonstration increases the credibility of your brand.
- On such a resource it is advisable to place maximum contact information: phone numbers, social networks, e-mail address, actual address of offices or stores. Feedback has a direct impact on customer loyalty.
Website catalog: basic elements
- Unique design. To stand out among your competitors, we recommend creating an exceptional design for your homepage, category pages, and product pages. Additional pages can also be prepared on request.
- CMS. To fill the site with content, the connection of a management system is provided.
- Informational content. Each catalog site should be filled with accompanying materials under each product line.
- Кроссбраузерность. The resource should be available to every user, so before launching the site, KOLORO specialists check the settings of its display in the most popular browsers.
- Статистика. Connecting such functionality guarantees a thriving business, as you will always be able to track how the preferences of your customers change, how they find you and why some leave the resource without making a purchase.
- Поиск. One of the most important options of the site, which will help the user to find the required product quickly and easily.
- Feedback Form. Allows users to send a request to order or check availability.
- The photo gallery allows users to view product images in a convenient format.
- Book of Reviews. Allows you to leave feedback after purchase, reviews can be moderated.
- Product Slider. Demonstrates merchandise at its best. This way you can not only showcase your services, but you can also use it as a marketing element, for example, to sell stale goods.
Reasons to order a website catalog in KOLORO
Manager, marketer, designer, programmer, layout and tester – a team that works only on your project.
30-day technical support for the catalog site.
training of the customer and his employees on how to use the web page.
personal manager considers your desires in every step of the catalog site creation.
KOLORO incorporates CMS in the development of the catalog site:
Structure of the catalog site
The structure of such a resource is directly related to its main purpose – a holistic and detailed demonstration of products or services. Resource pages are created for each separate group of goods. Each page should include information about the company, the product itself, and up-to-date contacts.
Depending on the customer’s wishes and business peculiarities, the catalog functionality can be supplemented with blocks:
- News and newsletter subscription;
- Authorization, reviews, forum;
- Search form, calculator;
- Informative blog or articles;
- Polls, message boards.
Stages of creating a catalog site
Составление технического задания
KOLORO employees study the customer’s business and prepare a brief for the development of the catalog website . As a result, a contact is signed, the price for creating a catalog website is determined.
Designing the architecture of the catalog site
The designer thinks about the concepts and ergonomics of the web page. After customer approval, the best concept for catalog website development is finalized and a deployed navigation and search system is created. The marketer analyzes data about the target audience and creates catalogs that will bring the highest conversion rate to the customer.
Programming functionality when creating a catalog site
The various elements of the site are combined into a single system. The catalog site is filled with information, search engine optimized. The tester examines the site for bugs and errors, and the programmer fixes them. KOLORO staff adds the catalog site to the hosting and trains your employees on how to use it.
Testing of the catalog site
Once the project is completed, testers use automated tools to test the performance of the site.
What will you get after completing the development of an online catalog site?
- The designer draws 6 pages of the website: home page, categories, product page, contacts and about page. It is possible to order the development of additional pages of the catalog site.
- A website management system(CMS) is connected. The client will easily be able to work and update the site on their own, without resorting to freelance programmers.
- KOLORO staff will install and teach you how to use convenient web analytics services to analyze sales and visit statistics.
- The directory site will be optimized for social media use by Facebook, Vkontakte, Google + and Twitter.
Make a profit. Optimize the business. Attract new customers.
Want to create a catalog site in Kiev or another city that will help you make your dreams come true?
Please contact KOLORO managers: +38 044 223 51 20, hi@koloro.ua.
