CLEAN BRANDING: BRAND DEVELOPMENT FOR DRY CLEANERS
Brand development for a dry cleaner is an actual service that is often ordered from branding agencies, including KOLORO. This is not surprising, given the statistics. Thus, in 2014 there was one dry cleaner per 175 thousand Ukrainians (in Europe this figure is equal to 50 thousand inhabitants per one point). That is, the market […]
RETAIL BRANDING OF DELIVERY SERVICES: HOW TO MAKE CUSTOMERS TRUST YOU
Retail branding of a delivery service is a challenging but interesting task for KOLORO’s marketers. Why? Post has been around since time immemorial – when the need to transmit information and things from one person to another first arose. In various forms, postal communication has been a part of human life and eventually became an […]
DUMPLINGS PACKAGING DESIGN: TRADITION VS. EXPERIMENTS
The appearance of a product is the first thing that attracts the consumer. Stylish, pleasant design arouses interest and inspires confidence in the brand. A bad one, on the contrary, can spoil the impression even of a quality product. This rule is also relevant to the design of dumpling packaging. Witty jokes about dumplings being […]
