{"id":20180,"date":"2011-10-24T17:46:14","date_gmt":"2011-10-24T14:46:14","guid":{"rendered":"https:\/\/www.koloro.ua\/bez-kategori%d1%97\/results-of-photo-quest-23-10-2011-organizer-koloro\/"},"modified":"2024-10-15T13:41:31","modified_gmt":"2024-10-15T10:41:31","slug":"results-of-photo-quest-23-10-2011-organizer-koloro","status":"publish","type":"post","link":"https:\/\/koloro.ua\/en\/journal-en\/results-of-photo-quest-23-10-2011-organizer-koloro\/","title":{"rendered":"RESULTS OF PHOTO QUEST 23.10.2011. ORGANIZER KOLORO"},"content":{"rendered":"\n

On November 23 in Kharkiv Cafe Cube there was a photo quest<\/strong>. The organizer – branding agency KOLORO!<\/a><\/strong> <\/p>\n\n

At 12:00 noon, contestants were given 5 photo assignments:<\/p>\n\n

1. Autumn nature is especially beautiful and colorful. But at the same time the atmosphere in the fall is especially mysterious, sometimes it seems that it conceals some kind of mystery. Take a shot called “On the bank of an unnamed river<\/strong>“. <\/p>\n\n

2.What is creativity? Creativity is a person’s ability to create fundamentally new ideas that deviate from accepted and traditional forms of thinking. Now try to move away from standard thinking and take a shot called: “One head is good, but two heads are creative<\/strong>“. <\/p>\n\n

3. Packaging design in today’s market is one of the main keys to a successful and saleable brand. Package design carries the idea of brand image, is a means of brand expression, and also speaks about the product as a whole. <\/p>\n\n

So, fantasize about “Packaging is a dumb salesman<\/strong>.”<\/p>\n\n

4. Man is an interesting creature. People believe that expressions of emotion on the face are more trustworthy than words. However, almost every one of us has been fooled by the expressions of emotion on someone else’s face. People learn to control and mask facial expressions. And you, dear participants, will have to take a picture called “Some faces look more positive in the negative”.<\/strong> <\/p>\n\n

5. Did you know that the Chupa-chups logo is the brainchild of Salvador Dali? Yes, it is. <\/p>\n\n

Now make a “Chupa-choops candy advertising poster”<\/strong> if Dali himself was making it. Please use all your imagination and creativity. <\/p>\n\n

At 17:00 the teams brought the result and the jury gave the scores according to the following criteria:<\/p>\n\n