{"id":19590,"date":"2016-02-10T19:00:57","date_gmt":"2016-02-10T16:00:57","guid":{"rendered":"https:\/\/www.koloro.ua\/blog\/bez-kategori%d1%97\/10-free-useful-services-for-a-marketer\/"},"modified":"2024-10-10T17:13:33","modified_gmt":"2024-10-10T14:13:33","slug":"10-free-useful-services-for-a-marketer","status":"publish","type":"post","link":"https:\/\/koloro.ua\/en\/branding-and-marketing\/10-free-useful-services-for-a-marketer\/","title":{"rendered":"10 FREE USEFUL SERVICES FOR A MARKETER"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Today, it is not enough to be just a good marketer to meet all the needs of a client or your own brand. The modern world requires us to be <strong>nimble, mobile and fast<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">At the same time, the amount of information is increasing like a snowball and it is impossible for one person to track the activity of site visitors, their interests and analyze the competitors&#8217; market at the same time. In addition, you still need to write top blog posts on <strong>trending topics<\/strong> and create <strong>unique graphic content<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">Especially for this purpose, we have selected the <strong>best online services<\/strong> that will help you optimize and increase your productivity.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-1-fanpage-karma\">1. Fanpage karma<\/h2>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.fanpagekarma.com\/\" rel=\"noreferrer noopener\" target=\"_blank\">Fanpage karma<\/a> compiles a <strong>daily detailed analysis of a company&#8217;s page in a social network<\/strong>. The service shows what <strong>time is the best time to create a post<\/strong>, what <strong>type of content<\/strong> is most popular, and <strong>tracks the activity of subscribers<\/strong>. This helps to better study your followers, learn their priority needs and adjust the format of the page in time.  <\/p>\n\n<p class=\"wp-block-paragraph\">The free version allows you to immediately assess the usefulness of the service, but the paid version provides advanced functionality.<\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/koloro.ua\/media\/upload\/images\/karma.jpg\" alt=\"marketing, brand, marketer, online services\"\/><\/figure>\n\n<h2 class=\"wp-block-heading\" id=\"h-2-google-trends\">2. Google Trends<\/h2>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.google.com\/trends\/\" rel=\"noreferrer noopener\" target=\"_blank\">Google Trends<\/a> is a service that <strong>provides information about the most popular queries in the search engine<\/strong>. It is possible to view the dynamics of the topic search over several years, you can change the country and customize the search subject by categories (business, entertainment, health, sports, etc.). <\/p>\n\n<p class=\"wp-block-paragraph\">In addition, the service informs about the most popular queries by group.<\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/koloro.ua\/media\/upload\/images\/trends.jpg\" alt=\"marketing, brand, marketer, online services\"\/><\/figure>\n\n<h2 class=\"wp-block-heading\" id=\"h-3-similar-web\">3. Similar Web<\/h2>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.similarweb.com\/\" rel=\"noreferrer noopener\" target=\"_blank\">SimilarWeb<\/a> quickly <strong>finds the following information about a site<\/strong>:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>the <strong>popularity of the site<\/strong> in the world, the country and among its category;<\/li>\n\n\n\n<li><strong>traffic<\/strong>: from which country the most visitors come from, how long they browse the site and the source of traffic;<\/li>\n\n\n\n<li><strong>where readers came from<\/strong> (from a direct link, search or social network);<\/li>\n\n\n\n<li>What keywords users used to find the site;<\/li>\n\n\n\n<li>audience interests (which sites the reader also visits);<\/li>\n\n\n\n<li>information about similar services.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/koloro.ua\/media\/upload\/images\/similarweb.jpg\" alt=\"marketing, brand, marketer, online services\"\/><\/figure>\n\n<h2 class=\"wp-block-heading\" id=\"h-4-socialengage\">4. SocialEngage<\/h2>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/socialengage.co\/\" rel=\"noreferrer noopener\" target=\"_blank\">SocialEngage<\/a> performs a <strong>detailed demographic analysis of website visitors<\/strong>, allowing you to find out not only their place of residence, but also their gender, age, and interests. With the help of this service, you can <strong>personalize part of the text in your blog<\/strong>, which will make the page more attractive to the reader. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-5-buzzsumo\">5. Buzzsumo<\/h2>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/buzzsumo.com\/\" rel=\"noreferrer noopener\" target=\"_blank\">Buzzsumo<\/a> provides a <strong>search for the content<\/strong> that has been shared the most over a certain period of time. It can be used to find out <strong>which topics were the most popular for specific keywords<\/strong>. This allows bloggers, news resources, and social media groups to track the most sought-after content in their area.  <\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/koloro.ua\/media\/upload\/images\/buzzsumo%20info.png\" alt=\"marketing, brand, marketer, online services\"\/><\/figure>\n\n<h2 class=\"wp-block-heading\" id=\"h-\">\u00a0<\/h2>\n\n<h2 class=\"wp-block-heading\" id=\"h-6-babkee\">6. Babkee<\/h2>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.babkee.ru\/\" rel=\"noreferrer noopener\" target=\"_blank\">Doughboys<\/a> are no longer sitting at the doorstep, they are scrutinizing brands. This service with an unusual name allows you to track <strong>brand mentions in social networks<\/strong>.  It can be used to:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>analyze the competitors&#8217; market<\/strong> and make your product more profitable in the eyes of customers;<\/li>\n\n\n\n<li>find out what <strong>customers think about the brand<\/strong>;<\/li>\n\n\n\n<li><strong>Respond<\/strong> quickly <strong>to any mentions<\/strong>, making it easy to manage your online reputation.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/koloro.ua\/media\/upload\/images\/Babkee-all.jpg\" alt=\"marketing, brand, marketer, online services\"\/><\/figure>\n\n<h2 class=\"wp-block-heading\" id=\"h-7-creately\">7. Creately<\/h2>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/creately.com\/\" rel=\"noreferrer noopener\" target=\"_blank\"><strong>Creately<\/strong><\/a> &#8211; software for <strong>quickly creating beautiful charts online<\/strong>. Provides various shapes, maps and chart types to visualize statistical information, create flowcharts and much more. <\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/koloro.ua\/media\/upload\/images\/creately.jpg\" alt=\"marketing, brand, marketer, online services\"\/><\/figure>\n\n<h2 class=\"wp-block-heading\" id=\"h--1\">\u00a0<\/h2>\n\n<h2 class=\"wp-block-heading\" id=\"h-8-piktochart\">8. Piktochart<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/piktochart.com\/\" rel=\"noreferrer noopener\" target=\"_blank\">Piktochart<\/a><\/strong> &#8211; a simple service for creating <strong>professional infographics.<\/strong> Provides a set of graphic objects, icons, charts and backgrounds. Allows you to add maps and videos to your infographics. <\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/koloro.ua\/media\/upload\/images\/pictochart.PNG\" alt=\"marketing, brand, marketer, online services\"\/><\/figure>\n\n<h2 class=\"wp-block-heading\" id=\"h--2\">\u00a0<\/h2>\n\n<h2 class=\"wp-block-heading\" id=\"h-9-canva\">9. Canva<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.canva.com\/\" rel=\"noreferrer noopener\" target=\"_blank\">Canva<\/a><\/strong> &#8211; is an intuitive service for <strong>creating beautifully designed<\/strong> social media <strong>posts<\/strong>, presentations and flyers. A wide range of images, backgrounds and fonts help to realize <strong>unique design solutions.<\/strong> <\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/koloro.ua\/media\/upload\/images\/editor1.jpg\" alt=\"marketing, brand, marketer, online services\"\/><\/figure>\n\n<h2 class=\"wp-block-heading\" id=\"h-10-blog-topic-generator\">10. Blog Topic Generator<\/h2>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.hubspot.com\/blog-topic-generator\" rel=\"noreferrer noopener\" target=\"_blank\">Blog Topic Generator<\/a> is a handy tool for <strong>generating blog post topics<\/strong>. It offers topics in English, while entering words in Russian is great for brainstorming. Generated topics are based on the most popular queries.  <\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/koloro.ua\/media\/upload\/images\/blog%20topic.jpg\" alt=\"marketing, brand, marketer, online services\"\/><\/figure>\n\n<p class=\"wp-block-paragraph\">All these services and many others are <strong>handy tools to optimize the work of a marketer.<\/strong> If you want to learn more about useful services for marketers and designers, <strong>come to our <a href=\"https:\/\/koloro.ua\/blog.html\" target=\"_blank\" rel=\"noreferrer noopener\">blog<\/a>!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, it is not enough to be just a good marketer to meet all the needs of a client or your own brand. The modern world requires us to be nimble, mobile and fast. At the same time, the amount of information is increasing like a snowball and it is impossible for one person to [&hellip;]<\/p>\n","protected":false},"author":36,"featured_media":10311,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"yasr_overall_rating":0,"yasr_post_is_review":"","yasr_auto_insert_disabled":"","yasr_review_type":"","footnotes":""},"categories":[98],"tags":[],"skvoznaya_taxonomy":[],"class_list":["post-19590","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding-and-marketing"],"yasr_visitor_votes":{"stars_attributes":{"read_only":false,"span_bottom":false},"number_of_votes":0,"sum_votes":0},"_links":{"self":[{"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/posts\/19590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/comments?post=19590"}],"version-history":[{"count":1,"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/posts\/19590\/revisions"}],"predecessor-version":[{"id":19591,"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/posts\/19590\/revisions\/19591"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/media\/10311"}],"wp:attachment":[{"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/media?parent=19590"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/categories?post=19590"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/tags?post=19590"},{"taxonomy":"skvoznaya_taxonomy","embeddable":true,"href":"https:\/\/koloro.ua\/en\/wp-json\/wp\/v2\/skvoznaya_taxonomy?post=19590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}