It is important for a successful manager to learn how to present even the simplest events with a twist. After all, a well-crafted story can turn a boring story into an exclusive and interesting one. Having mastered the art of storytelling, you can easily and successfully promote your brand, stand out in a new team and become an authority.
What helps make a story extraordinary and how do you keep the suspense going throughout the story?
8 key tips on how to tell stories the right way:
- An exciting start
- Brightly colored tie
- Building intrigue
- Culmination
- The denouement and the moral
- Nonverbal elements of storytelling
1. An exciting start
Beginning is the best word!

An interesting story is always highlighted by a colorful title that attracts attention.
The main goal is to keep listeners interested and hold their interest from the beginning to the end of the story.
It’s easy to get attention with sensational headlines such as:
– “How I transported cows in the back seat.”
– “My vision of the future: women’s cars will park themselves.”
It’s important to remember that for the story itself, it doesn’t necessarily mean that you actually transported a cow or that’s how you see the future of women’s autos.
The main task of a spectacular name– it should exclusively attract and intrigue a person.
2. Brightly colored tie
Once you’ve started, win!
A strong, interesting introduction is the key to success after an intriguing title. It should contain the essence of the story right away, leaving out long introductions and boring details that can bore the listener.
Each sentence should be juicy and engaging, fueling the desire to keep listening to the story.
Remember that even the most boring story told with expressive intonation and gesticulation will turn into a fascinating tale.
3. building suspense
The movie should start with an earthquake and then the tension should build.
With each new sentence, the intensity of emotion should increase. It is very important to increase the tension and excitement here, to intrigue with each turn of the story. The interest should progress with each word. Let them listen to you, keeping their eyes and breathlesswith excitement, catching every detail.
Phrases that are emotionally neutral for the audience and do not catch the attention, it is better to remove from the story and replace it with those that will not leave indifferent.
A successful and engaging story should be short: 3-4 minutes of storytelling has the most effective impact on the audience. Therefore, get rid of unnecessary phrases and increase the tension until the climax.
4. Culmination
If there is a gun hanging on the stage in the first act, it must go off in the last act.

When the tension reaches its highest point and the listener, holding his breath, wants answers: “how will it end?“, it is time for the “climax“.
The climax is like a “dead loop” on a roller coaster. In its emotional context, it brings the audience’s tension to a maximum. The climax can be characterized as an emotional explosion, a burst of emotion.
5. The denouement and the moral
Morality is the prism through which we view the world, and it is constantly changing.

The denouement gives cherished answers to all the questions posed. Secrets are revealed, riddles are solved and the main intrigue is dispelled. Accumulated tension is transformed into emotional satisfaction. A good denouement often has the effect of surprise. This is an excellent technique that works well on an engaged audience.
The moral should be concise in 1-2 phrases while the listener is in suspense after the climax. To make the ending interesting, experienced storytellers use aphorisms or sayings to make the story memorable. Prominent examples might be: “Not all that glitters is gold” or “God takes care of him who takes care”.
Remember that even a failed story will be saved by a successful choice of moral that stays in the listener’s mind and sets the inspirational point of the story. It is the ending that determines the overall impression of the story.
6. Nonverbal elements of a story
Emotions! That’s what blinds people’s eyes. Through the prism of emotion, the truth is distorted beyond recognition.

– Tickle the listener’s emotions: play with their intonation, complement the story with gestures, become an actor and give your audience a little show. Don’t be afraid to dramatize, exaggerate or embellish.
– Create vivid images in the minds of each listener. As you tell the story, a colorful picture with vivid images and characters should flash before the eyes of your audience.
– Tell the story in the first person, whether the story happened to you or to someone else, to enhance the effect of credibility and believability. The main goal is to engage the listener, arouse interest and empathy. In the end, of course, you can reveal the cards and say that the story did not really happen to me, but to my friend. It’s your choice.
– Brevity. Believe me, nothing spoils a story more than the speaker’s verbosity. You must remember that the success of a story is measured in the quality of the narrative. If you tell too long a story, going into unnecessary details, you risk losing the attention and interest of the listener.
– Hone your skills. If you want to become a skillful speaker, you need to practice often At the end of each day or each week, build a story about the brightest and most exciting moments. Build the right composition of the story by applying the above techniques.
By following these simple tips you will make your stories exciting and unusual.
